
Entertainers Cricket League Opens Tender for Two New Teams After Blockbuster Inaugural Season
New Delhi, October 21, 2024: Following the success of its inaugural season, the Entertainers Cricket League (ECL) is excited to announce the addition of two new franchise teams for the upcoming second season. The expansion opens up an exciting investment opportunity for prospective team owners to acquire new teams in what has already become one of the fastest-growing leagues in the country, as the tender process is now officially open. Interested parties must register by October 25, 2024, with auction scheduled for November 6, 2024.
With a fan base of over 700 million across digital platforms, the ECL presents a unique opportunity, combining cricket with social media engagement, bringing together social media superstars, entertainers, and fans from around the world. The league’s appeal is further underscored by the presence of Mr. Aakash Chopra as the Commissioner of ECL T10, ensuring a professional and engaging competition.
Expanding to eight teams, the ECL invites business leaders, celebrities, sports enthusiasts, and social media superstars to participate in the league’s growth. This expansion will help balance the ecosystem, creating more matches for fans and providing opportunities for social media superstars and entertainers. Additionally, the winning bidder will have the opportunity to decide their team’s city, offering a personalized touch to their franchise. Notably, all the four teams purchased in the ECL T10 Season 1 ended up being profitable, making this a lucrative and promising investment opportunity.
The tender process offers a rare chance to be part of a dynamic league that blends cricket with entertainment—pioneering the new genre of “cricketainment.”
ECL’s debut season, held at the Indira Gandhi Indoor Stadium in New Delhi from September 13 to September 22, 2024, captivated audiences with its fast-paced T10 format and entertainers-driven cricket. The season not only saw 506,000 peak concurrent viewers online & 600 million minutes of watch time on Youtube and 41 million reaches on Instagram, but also achieved an impressive 20.56 million television viewers across categories on Sony Ten 3 channels.
Himanshu Chandnani, Founder of ECL, shared his excitement about this expansion, “The incredible response from fans, sponsors, and entertainers during the first season made it clear that ECL is more than just a cricket league—it’s a movement. By introducing two new teams, we’re giving even more stakeholders a chance to be part of this revolutionary format. The growth potential of ECL is massive, and this expansion offers a rare opportunity to tap into an audience that spans across sports and entertainment alike.”
Interested bidders are encouraged to reach out directly to ECL founders: Mr. Himanshu Chandnani, Mr. Anil Kumar, Mr. Puneet Singh, and Mr. Ajay Assudani; to access the tender documents and submit their applications before the deadline. The process is straightforward, ensuring that interested parties who share the league’s vision have the opportunity to be part of this growing phenomenon.
- Registration Deadline: October 25, 2024
- Registration Fee: ₹ 51,000 + GST, with bidding starting at ₹3 crore
- Auction Date: November 6, 2024
- Tender Guidelines: Available on request
For more information on the tender process and key information, kindly contact: [email protected]
The first edition of ECL T10 featured six teams led by social media superstars: Haryanvi Hunters, Lucknow Lions, Punjab Veers, Dynamic Delhi, Bangalore Bashers, and Mumbai Disruptors. The final saw Elvish Yadav’s Haryanvi Hunters claim the championship over Anurag Dwivedi’s Lucknow Lions by eight wickets.
As the ECL continues to grow, the inclusion of two new teams will not only enhance its position as the first in the world of cricketainment, but also promises even more exhilarating moments to captivate and grow its fanbase worldwide.
About Entertainers Cricket League (ECL)
The Entertainers Cricket League (ECL) is India’s pioneering entertainer-driven T10 tennis ball cricket league, combining the country’s most popular sport – Cricket with the entertainment prowess of top social media stars. Featuring over 100 top content creators from diverse fields—spanning entertainment, technology, gaming, lifestyle, and more—ECL creates a platform where digital celebrities compete in a high-octane cricket format. With six franchise teams and a fan base exceeding 700 million, ECL is redefining sports entertainment by offering unmatched engagement and innovative content experiences. Beyond cricket, ECL fosters community interaction through exclusive behind-the-scenes content, challenges, and fan-driven events, making it a groundbreaking fusion of sports and entertainer culture.