Orangutan Gaming Collaborates with Tooyumm and announces 5 Content Creators

Orangutan Gaming has collaborated with TooYumm!, a food brand that provides an exciting range of snacks that has been known for innovating and surprising the consumers with delightful and flavorful snacks since their inception.

Through the collaboration, they have launched an Instagram campaign featuring three players of Orangutan – Jonty, Mr. Jay and Pahadi. The campaign includes three promotional videos followed by a live stream and winners will be selected at random. The two lucky winners will get a chance to play with these three athletes on the stream. Additionally, the winners will spend a day with the players at Orangutan’s boot camp ‘THE FOREST’, be on a livestream with the players and relish dinner at a 5-star restaurant.

Orangutan Gaming head of partnerships and growth Dhruv Shah said, “I mean who does not like a nice snack while gaming? Having a snack like TooYumm! allows us to promote delightful snacking in the best way possible. We know that with new age brands like RPSG GIL’s TooYumm! showing interest in the esports industry, a large number of brands that aren’t traditionally affiliated with Esports have started considering it a promising market.”

RPSG FMCG Division VP – marketing Yogesh Tewari said, “We have always believed in reaching out to our consumers in the most unique & contemporary ways possible and what could have been a better time to leverage the booming esports industry. We aim at becoming the first snacking brand that crosses the mind of any youngster who is into esports and we are confident that our partnership with Orangutan will be loved by our consumers.”

Orangutan Gaming has announced that it has added four new content creators to its team, including Gopal “Hastar” Sarda, who has previously worked with organizations like Orange Rock, Godlike Esports, and S8UL Esports. The company unveiled the new additions with a music video called “Going Higher,” which features all five of the content creators.

The music video features Viraj Kimtani, also known as TUNIK. Along with TUNIK, the video stars all five content creators of Orangutan Gaming.

Following are the five content creators of Orangutan Gaming:

• Hastar
• Ishika “IshikaPlays” Choudhary
• Kushal Mahajan
• Tanya “McQueen” Palta
• Ruchirjha

Hastar started his career as a professional PUBG Mobile player and quickly gained recognition in the country with his commendable gameplay. However, after the government of India imposed a ban on the game, Hastar retired as a pro gamer and started completely focusing on his content creation. Since then, he has been making general content, like Vlogs, alongside gaming content. However, he has switched multiple organizations due to their differences and is now a part of Orangutan Gaming. He currently has over 212k subscribers on his YouTube channel and over 114k followers on Instagram.

IshikaPlays is a popular Battlegrounds Mobile India (BGMI) content creator who plays along with popular personalities like Scout, Jonathan, Ninja, Kaashvi, and more. She started her YouTube journey over a year ago and quickly gained attention. IshikaPlays currently has over 71.2k subscribers and 104k followers on Instagram.

Kushal Mahajan started his YouTube journey with a mixture of prank videos, vlogs, and Clash of Clans (CoC) content around four years ago. However, he later switched to PUBG Mobile with its rising popularity. However, post PUBG Mobile ban, he started creating Grand Theft Auto (GTA) 5 content. Currently, he makes funny GTA 5 videos on the Velocity Gaming Role Play (VLTRP) server and occasionally plays Valorant. He has over 176k subscribers on his YouTube channel and 14k followers on Instagram.

McQueen started his content creation journey over two years ago. From the beginning, McQueen has been creating diverse content, including GTA 5, Valorant, Minecraft, and more games. She currently has over 69.3k subscribers on her YouTube channel and over 39.9k followers on her Instagram account.

Ruchirjha started his content creation journey around two years ago on Instagram. He started making Instagram Reels revolving around the Indian gaming community. As a result, he quickly got recognition on the platform with his funny content. He also started his YouTube channel, but he occasionally uploads videos. He currently boasts over 37.6k subscribers on his YouTube channel and over 60.8k followers on Instagram. He was previously a part of Velocity Gaming.

Orangutan Gaming is a successful Indian esports organization founded by Yash Bhanushali in 2021. It has teams in four different games: BGMI, Free Fire, Valorant, and Pokemon Unite, including male and female rosters for Valorant. The company has also recently opened a 15,000 square foot, four-story esports training facility called “The Forest” in Navi Mumbai, Maharashtra, India.