Top 5 IPL Teams with Maximum Followers on Social Media

IPL, KKR, CSK, MI, RCB, DC

There are many cricket leagues around the world which have enjoyed the limelight from time to time. With time, the cricket buffs too got interested to find out more about their favorite players and their day-to-day activities from a fan’s perspective.

Since the advent of the world’s richest cricket league, The Indian Premier League (IPL) in 2008, social media platforms such as Facebook, Instagram, and Twitter have established their supremacy under this domain. As a result, all the cricket franchises are now competing not just for the trophy and cash prize, but also for the maximum popularity on these social media platforms.

IPL has managed to bridge a major gap between the audiences and cricket through different fan engagement platforms, creating a constant buzz on social media to keep the fans updated with the latest information and activities.

The top five teams with the highest social media following as of their Instagram and Facebook figures are listed for your understanding.

5. Delhi Capitals (13 million)– On the fifth place is the team from country’s capital – Delhi Capitals. Formerly known as Delhi Daredevils, DC has undergone a complete transformation in the past few years. The revamped merchandise, fresh and young players, new owners and aggressive playing strategies have increased their digital popularity significantly.

A 13 million count of followers makes them beat other teams comfortably.

4. Kolkata Knight Riders (23.5 million)– With a 23.5 million figure of followers on Facebook and Instagram, the ‘Korbo Lorbo Jeetbo’ squad is one of the highly loved teams in IPL. The three-time winner and the team owned by the Badshah of Bollywood; Shahrukh Khan is a fan favorite. Their uber cool team anthem, royalty-blended purple jersey and SRK’s charm have only increased the team’s followers with time.


IPL, KKR, CSK, MI, RCB, DC

3. Royal Challengers Bengaluru (25.9 million) – Though this team has not clinched the IPL title yet, it continues to break records in sports media, sealing its spot as one of the most popular teams on social media.

As per a report in India Today, RCB has garnered a staggering figure of two billion engagements across the social media platforms Instagram, Twitter, YouTube, and Facebook combined. RCB’s commendable digital growth is also evident in its five million new followers, making it the fastest-growing team on social media.

2. Mumbai Indians (28.8 million) – The five-time champion enjoys a massive fan following. The official account has close to 14.8 million followers on Instagram and almost 14 million on Facebook, taking the total to an impressive 28.8 million followers. MI enjoys immense popularity and the strong squad with Rohit Sharma, Bumrah, Pandya as players only adds to their power.

1. Chennai Super Kings (30.6 million) – Securing the top spot is Thala Dhoni’s team, which takes the crown for being the most popular franchise on social media with the highest number of fans, a record 30.6 million. The undisputed leader of the entire pack, their loyal fan base, five trophies and titles have been the major reason for this dominance.

MS Dhoni’s yellow army never disappoints to vow the audiences, and in return the fans exhibit their unwavering support, both online and offline, contributing significantly to the team’s popularity.

My Perspective:

The official social media handles of the teams are deeply followed by the enthusiasts to stay in tune with the latest updates, fun activities and behind the scenes banter. The social media engagement had made it convenient for fans to interact and follow their idols. This connection has led the cricket lovers to follow the accounts, making their digital growth multiple at an exponential rate.

Overall, RCB is definitely one of the most followed teams on social media; however, since they have not been able to add a victory title to their belt yet, they may end up losing some followers too in the days to come.

Franchises that regularly engage with their followers through events and social media interactions build true connections and undying loyalty. Each team, with its passionate supporters, vibrant colors, and unique playing style contributes to the overall extravagance of the IPL.